How a small idea turned into a world-class design
It was October 18, 2016, when the world of a young Dutch designer got turned upside down instantly. An article about the cabin he had designed for his mother received worldwide attention following a publication in Dezeen, one of the world’s most popular design magazines. He had been playing with the idea for people to live closer to nature for a long time already, but the idea to let the world experience the beauty of nature in a safe and comfortable environment, was born.
Design of the first cabin
The Dutch designer of cabin ANNA is Caspar Schols. After obtaining his BSc and a MSc in Physics from the University of Amsterdam in 2015, his mother asked him to build her a garden cabin. Without any architectural education, but with a fascination for architecture and design, he was looking for a concept which creates a dynamic connection between man, nature, and home. A flexible space where she could read or paint, organize family dinners, and where her grandchildren could give theatre performances. But above all the cabin had to bring her closer to nature. After completion, the cabin was named 'Garden House'.
An article about the Garden House got published in Dezeen, one of the world’s most popular design magazines. The publicity around the project led to different award nominations. Among which the Dirk Roosenburg Award in Eindhoven, the Radical Innovation Award in New York, and the Dezeen Small Building of the Year Award in London. The project became the top-3 most popular architectural project of 2017 in the Netherlands. Around that same time Caspar was awarded an educational scholarship at the Architectural Association in London (2016-2019).
Redesign to cabin ANNA
During this study, Caspar created a new design derived from the foundational phylosophys of Garden House. One in which the initial spirit of flexibility and connectivity to the natural environment would remain. The goal was to design a sellable, fully inhabitable house, as a flatpack that could be built and re-built anywhere in the world. Thanks to his supporting partners, Caspar was able to build different prototypes in his search for the perfect cabin to connect nature, self, and cabin dynamically. The first prototype, called ANNA Origin, is today available for rent at Holenberg in The Netherlands. The ‘primal' experience of ANNA Origin has an authentic charm that makes an overnight stay extra special.
Launch cabin ANNA
In October 2020 cabin ANNA is ready to be presented to the world. Cabin ANNA is a dynamic home in the shape of an open platform to live with the elements, by playing with the configuration of the layers of the house. Just like the way you dress yourself to suit different weather conditions, occasions, and moods. International media immediately express appreciation of the design in an overwhelming way. Cabin ANNA is on the rise!
The opening of the Holenberg resort
As of April 2021, you can experience ANNA Stay in Holenberg, located at the beautiful Maashorst nature reserve in The Netherlands. Dutch and other nationalities were eagerly awaiting the arrival of cabin ANNA in a natural habitat. The opening was a huge success. In just a couple of days Holenberg was fully booked for the entire 2021 season ahead and amazing articles were featured in national and international media shortly after. The reviews and feedback we receive from our guests give us even more energy to provide this experience in different countries around the globe.
Architizer A+Awards Project of the Year Award
ANNA keeps impressing people, design leaders included. The ANNA Stay cabin concept won the internationally acclaimed 2021 Architizer A+Awards Project of the Year Award. The architectural award follows cabin ANNA Stay being selected as the Jury Winner in the Architecture +Living Small category. With over 5000 entries from over 100 countries, the Architizer A+Awards is the world’s largest awards program for architecture and building-products and with the Project of the Year Award it honours five projects that champion architecture’s impact on the everyday life. Past honourees have included world-renowned designers and firms like Mecanoo (Francine Houben) and Zaha Hadid Architects (Patrik Schumacher).
The Guardian: 'One of the best eco-friendly places to stay in Europe'
Holenberg has been named one of the 10 best eco-friendly places to stay in Europe by the renowned British newspaper The Guardian. The newspaper praises Holenberg's sustainable approach: ‘Tucked away in the forest, among a rusty palette of trees, heather and wetlands, sits off-grid and self-sufficient Cabin ANNA. With the safari, cycling and hiking opportunities on the doorstep and the focus on reducing your environmental impact. The Holenberg forest is the gateway to the Maashorst nature reserve, a rewilding pioneer in North Brabant.'